Home - Vancouver Internet Marketing and Business Strategy and Website Development Services
Email Us   604.831.9125   Internet marketing blog Blog: Web Marketing   
Home Internet Marketing Services Client Work Contact Us or Request a Quote
Vancouver Email Marketing Services

EMAIL MARKETING SERVICES

We offer a full range of email marketing services for clients direct marketing needs. We've strategized, designed, delivered and performed post analysis of over a 1,500 different email campaigns and programs.

"In 2006, $39 billion in sales will be driven through email marketing.” — Direct Marketing Association

Whether it’s a one-off email campaign delivery, a full email marketing program strategy for customer lifecycle events, or build your relationships and email reputation with the ISP’s to increase inbox deliverability, we can build a strategy that will maximize the email channel and your business objectives.

Our email marketing services include:

What Email Marketing Can Do For You

Our email marketing services help clients in multiple areas of email direct marketing. This includes:

 
 
  • Delivery of one-to-one, personalized and timely email campaigns
  • Increase email inbox delivery and reach
  • Build auto-pilot customer lifecycle email programs
    • lead generation
    • acquisition
    • retention
    • win-back / churn events
  • Build your brand affinity
 

Email Campaign Delivery

 
 

We have the expertise to manage your full email campaign, from design to delivery and performance reporting. We'll work with you to define your KPI's (key performance indicators), design a layout, optimize design and copy, deliver your email campaign(s), get around the spam filters, and maximize inbox delivery and campaign performance. Whether it's an email newsletter, marketing promotional campaign, company announcement, etc., can help.

  • Campaign management and consulting
  • Email template design
  • List segmentation
  • Copy writing
  • Campaign delivery
  • Maximize inbox delivery
  • Post analysis and performance reporting
  • and more...

Learn more: Email Campaign Delivery

 
     

Email Strategy & Programs: Customer Lifecyle Events

 
 

The direct email marketing channel is a powerful medium that should be an extension of all businesses communication and marketing plans. It's a highly profitable, cost-efficient and effective medium that allows to multiple touch points with customers and sales leads at precisely the right time, with the right message, to the right individual. This may involve integrating the email program with your website analytics or CRM, trigger-based messaging or dynamic content.

The email strategies and programs we design for clients are tailored around the core areas of the customer lifecycle and brand awareness. The event driven and auto pilot email programs and strategies we design include:

  • Lead generation
  • Acquisition
  • Sales conversion
  • Retention & loyalty
  • Winback & churn events
  • Brand affinity
  • Viral and buzz
  • and more...

Learn more: Email Strategy & Programs

 
     

Email Reputation Management

We counsel clients on how to build an effective organizational email reputation framework. This service aims to maximize ALL email inbox delivery and email revenue. This includes email marketing campaigns, transactional emails, corporate service announcements, media and press releases, all other business communications through the email channel.

 
 

Your email reputation is a weighted opinion of your email sending by the ISP's (AOL, Microsoft, Yahoo, Gmail, etc.) and the deciding factor if your email will reach the inbox, junk box or no delivery.

Whether you’re a small company or large organization, email reputation management is essential in maximizing the email channel for the highest inbox delivery and campaign ROI.

Over 90% of inbound email are filtered as spam / unsolicited and over 70% of major ISP's and major industry spam authorities now (Spam Hauss, Spam Assassin, etc.) weigh their email filters based on email reputation rather than content.

A strong email reputation will help you overcome these challenges and ensure a strong inbox deliverability and maximize email campaign ROI.

Our email reputation management services cover:

  • Developing the email reputation plan and designing the framework
  • Infrastructure implementation
  • Authentication methods
  • Accreditation services
  • Private IP's
  • Blacklist monitoring
  • Subscriber management
  • Bounce management
  • ISP Feedback loops
  • ISP white listing
  • Subscriber methodology
  • Email block remediation
  • and more....

Learn more: Email Reputation Services

 

What Email Service Right for You?

Contact us today to discuss our email marketing needs. Let us help you design the right email marketing solution or a tailored email campaign for your marketing plan or next campaign. Located in Vancouver, BC, Canada, we've successfully helped clients from around the globe with email marketing services.

Related:

Request a quote or ask a question. Contact us today
 
EMAIL MARKETING SERVICES
 
 
OUR WORK
Clients, projects and partners....
 
TESTIMONIALS
Real people, real results...
 
 
BLOG: Web Strategies of Change
Internet marketing strategy blog by Vancouver internet and search engine company Catch up on the latest industry Internet marketing and business strategies, discussions and education.
2008 Top Social Networking Sites (May)
   02.06.2008
Influencing Purchase Behavior: Blog Social Media vs. Social Networks
   01.01.2009
Search Engine Marketing 2009?
   17.12.2008
 
FEATURED PROJECTS
Some of our latest featured projects...