MJ Digital led a D2C social ads campaign on TikTok, Facebook, and Instagram, that used a generative AI video flywheel, automation, paid media execution, Amazon Attribution, and GA4 eCommerce tracking to connect creative testing with traffic, product-page intent, conversions, and sales learning.
CASE STUDY: Generative AI & Automation of Social Video Ads for a D2C Social Ads Campaign Read More »
AI will not fix broken marketing operations. It will expose them. This article explains why unified customer data, connected MarTech, governance, privacy, and business-value measurement are now the foundation for AI-ready marketing.
AI Will Not Fix Broken Marketing Operations. It Will Expose Them. Read More »
When a global enterprise outgrows its website ecosystem, the real problem is not the website. It is the strategy and operating model behind it. How a global heavy equipment dealer used an Adobe-powered website strategy to unify brand, content, MarTech, analytics, and regional execution across 6 localized websites.
SEO is not dead. It is expanding. As buyers use Google, AI tools, social platforms, and online communities to make decisions, brands need to optimize for visibility, trust, and conversion quality—not just rankings and clicks.
AEO, GEO, and SEO: Why Search Is Becoming a Visibility Strategy Read More »
A strategic blueprint for digital, marketing and technology leaders tackling unifying fragmented regional systems and platforms like SalesForce, Adobe, Microsoft and others into a governed, scalable MarTech and marketing architecture that reduces cost, strengthens compliance and consent, builds that universal customer identity all to enable and drive global growth.